As visual language becomes more common, the demand for illustration and design increases. Clients and consumers value illustration that attracts attention and cuts through visual clutter to illuminate an idea, story or product.

Through DCAD’s illustration major, students develop and sharpen skills that enable them to visually communicate ideas effectively and convincingly whether in print or electronic media. The program encompasses the training of hand, eye and mind: students learn the tools, materials and techniques required to create persuasive, visually appealing illustrations; at the same time, they are taught to become responsible and creative problem-solvers, working through ideas from rough concepts and sketches to finished art, which may be drawn, painted or created on a computer. DCAD’s illustration faculty are accomplished professionals who guide the students, not only through the rigors of artistic and professional training, but by serving as role models and mentors.

The objectives of the illustration major are:
• To provide students with the critical skills needed for effective visual communication;
• To link the traditional concepts, theories, and practice of illustration with an ever-evolving marketplace and the latest .in design technology;
• To inform students about the historical continuity of the profession of illustration and its place in the history of world art; and,
• To thoroughly prepare students with the foundation to develop a marketable illustration portfolio or to pursue further study.

See an outline of courses and course descriptions for Illustration. (PDF)